Change is an inevitable part of the modern world. Various social challenges that everyone faces, such as pandemics, threats to democracy, economic or climate crises, encourage individuals, organizations and society to adapt and change established patterns. This is precisely why it is important to understand the dynamics of change in order to build a system for effective management of it. Communication sciences and leadership are two important disciplines that play a vital role in facilitating and managing change, both at the organizational and societal levels. At the organizational level, effective communication and change management can lead to improved organizational performance, employee morale and stakeholder satisfaction. The Conference Communicating & Leading – the Culture of Change thus aims to explore the phenomenon of change, focusing on the communication aspects of it, but also the way in which leadership can and should manage change.
With the conference, we would like to explore the following key goals and offer relevant recommendations that will facilitate carrying and managing the change
The Communication & Leadership conference - bearers of the culture of change will be held on December 8 and 9, 2023, on December 8 at Branimir Mingle Mall, Cinestar in Zagreb, and on December 9 at the premises of the Edward Bernays University. We invite all potential participants to register their participation by sending an abstract of up to 300 words. Details on registration and participation can be found in the category Participation and important dates.
Organizer: Edward Bernays University of Applied Sciences
Partner: Millenium Promocija d.o.o.
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